ABIGAIL  WORNOCKMORE!ABOUT ME!


MATTE Projects X Savannah College of Art and Design


While attending SCAD,  my team won a multi-major advertising competition mentored by creative directors from MATTE Projectsto create a campaign and brand for an accessory design major. My team, made up of Ella Peters as the Art Director, Aubrey Lauer as the Graphic Designer, and Zhao Langming as the accessory designer, We created a multi-platform brand launch and campaign in 2 weeks. We collaborated on our ideas and created two photo shoots to capture the essence of the visual world we were creating.  Below, I have attached the presentation.



Thank you to everyone who helped with this project!

Winning Team:
Photography/Photo Art Direction: Abigail Wornock
Advertising/Art Direction/Graphic Design: Ella Peters
Graphic Design: Aubrey Lauer
Accessory Designer: Zhao Langming (@jimbolibo on Instagram)

Additional Credits;
Styling: Flora Medina
Make-Up Artist: Ari Young Sang
Talent: Paige Albert and Tanya Li

Special thanks to Matt and Pat from MATTE Projects for their guidance and the professors at SCAD for their advice!